Parshat Vaeira describes the first seven of the 10 plagues that The Almighty visited upon the Egyptians. Moshe (Moses) was sent by Hashem (G-d) to warn Pharaoh of the first of the ten plagues. In the Torah (Parshat Vaeira, 7:15), it is written that Moshe was told to greet Pharaoh (A) at the Nile and (B) in the morning when he could always be found at the riverbank. Why did this message have to be delivered at the Nile, and why did it have to take place in the morning?
Based on the Midrash (Shemos Rabbah 9:8), the Commentary of Rashi answers these questions. Pharaoh had promulgated the canard that he was a god. To support his claim of divinity, Pharaoh made certain that he was never seen voiding bodily wastes. So, he went to the Nile very early in the morning when he could not be seen by others in order to attend to these physical needs. Hashem therefore commanded Moshe to accost Pharaoh in the morning as he was showing himself to be mortal and not at all godly.
[Why exactly Pharaoh did this is somewhat unclear. It could be that this was only a method that he employed to strengthen his hold on the people. If they thought him to be a god, then they would be less likely to disobey his commands or to revolt. Possibly, in addition to strengthening his control over the people, Pharaoh simply enjoyed the measure of deference that was otherwise only conferred upon a deity.]
In discussing this biblical incident, another Midrashic source, (Yalkut Shimoni ibid.) reveals yet more about Pharaoh’s claim to godliness. That Midrash writes: “The Almighty said to Moshe, "Because he (Pharaoh) made himself into a god, show him that he is flesh and blood. Behold, he goes out to do his needs in the morning. Grab hold of him and inform him that he is flesh and blood." Moshe grabbed hold of him. He (Pharaoh) said to him (Moshe), "Leave me so that I can take care of my needs. Afterward, I will speak to you." Said Moshe, "Is there a god that sees to these needs?"”
The words of the Yalkut Shimoni indicate that Pharaoh was not only convincing others that he was a god. He actually believed it himself. The Midrash’s words are, "Because he (Pharaoh) made himself into a god, show him that he is flesh and blood.” Evidently, Pharaoh had to be shown that he himself was not a god. This further demonstrates the extent to which people can be mistaken about their own stature. Apparently, the forces of ego and arrogance are such that people can mislead and delude themselves to the point of actually seeing themselves as gods.
Upon closer examination, there is yet an even deeper insight into this text. It is not just that Pharaoh deluded others and himself on the issue of his godliness. Clearly, Pharaoh understood that the need to void his bodily wastes was proof positive of his own mortality. This was why his trips to the river were in the morning – it was to keep them secret. This accomplished that the public, that was unaware of his daily trips to the “Men’s room,” was fooled. But Pharaoh himself knew of these trips…he took them himself. If so, how could he, at the same time, believe that he was a god?
This highlights an even greter extent to which arrogance can distort one's self concept. Even while in the midst of concealing that which without question proves them mortal, people are able to imagine themselves a deity.
At first glance this idea has little practical application. People who see themselves a deity are few and far between. If so, for those of us will not declare ourselves gods, it matters little if, theoretically, we could or could not believe such nonsense.
At second glance, though, the idea has significant application. If people can delude themselves into thinking that they are an outright deity, they can certainly see themselves as being a 50% or 10% deity. In other words, their egos can lead them to believe that they are ‘somewhat superhuman’ - to a greater or lesser extent. Like Pharaoh, one is capable of maintaining this mistaken self-perception, despite abundant evidence to the contrary. Pharaoh fully believed that he was a god – even as he was scurrying in the morning to his secret outhouse.
It is thus understandable that people can view themselves as having great business savvy, notwithstanding abundant evidence to the contrary. Similarly, they may see themselves as being extremely erudite in Torah when in fact they are not. In truth, there is virtually no end to the extent of the distortion that people can harbor about themselves. While it may be readily apparent to others that the egotistical perception is a fantasy, to the one doing the distorting, it can, nevertheless, be seen as undeniable fact.
It is thus easy to see why some people invest in businesses mistakenly thinking that they will know how to make it a success. Some decide on weighty matters of Torah that require great scholarship despite being entirely unqualified to do so. Some self-ordained parenting experts seriously harm their children with their foolish child-rearing theories that wiser people reject. To others, it can be obvious that the inflated regard such people have for their own wisdom is disconnected from reality. Yet, this manifest truth might be totally lost on the ones making the flawed self-assessments. Like Pharaoh, they might be clinging to a perception of their own greatness that is utterly contravened by their own everyday activities.
It is therefore wise counsel for people to be especially cautious when making decisions that are based on what they feel capable of doing or deciding. One can be terribly wrong about these matters. Perhaps, a good way to negotiate such situations is to solicit the opinions of trusted friends or family members whose expertise and good judgment is widely recognized. “Do you agree that I can turn a profit on this business venture? Do you agree with my grasp of the Torah’s view on this matter. Is my parenting theory correct?” Being open to the thinking and opinions of other good and knowledgeable people can be a potent safeguard against to the peril of self-delusion.
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